Mac's framework and course can help founders and CEOs build a solid exit strategy and exit for a higher price. I wish I met Mac 5 years ago before I started and sold my company. Instead I spent 100s of hours trying to figure out an exit plan..ultimately ended up learning a fraction of what Mac teaches in 8 weeks.

Mac is a walking index of practical insights and real-life expertise. He has been on both the selling and buying side of exits and as such can provide unique advice to his clients that only those few who have been in his position can provide. That expertise, along with Mac’s willingness to share, make him an invaluable resource for any entrepreneur looking to scale and exit their business.

Mac’s practical and down-to-earth approach to business scaling and exits makes the information he provides that much more digestible. From the way he explains the process of preparing for an exit, to the real-life stories he uses to illustrate a point, Mac can clearly articulate what’s important, why its important, and when its important. For entrepreneurs looking to exit, Mac is a no-brainer.

Mac’s personal experience and practical expertise make him unique in the fields of business and life coaching. He obviously knows what he is talking about because of his own successes, which makes it that much easier to absorb the information that he is providing. Combine this with his terrific teaching and presentation skills, and you’ve got something truly special.

You educated, you inspired, you challenged us all to THINK differently and did so without showcasing your own tremendous success… it will have a lasting impact

I thought the ExitDNA course was excellent. Mac has a great way of boiling down what seems to be a complicated topic and making it easy to understand and creating action steps to help you navigate the process. I highly recommend it to any owner, no matter the stage of your business.

I started the ExitDNA program and working with Mac about nine months ago, and it was one of the best decisions I’ve made in my entire business career. We’re not planning an exit in the next couple of years, but I agree with Mac and others that thinking about your company through the lens of exit just makes it a better company. The ExitDNA program is powerful, well-organized, and accessible for busy entrepreneurs like you and me. Mac is an incredible mentor. He’s been on all sides of the exit equation, as a founder, a board member, an investor, and an acquirer—so he knows this world backward and forward. I can’t recommend Mac and the ExitDNA program enough.

When I met Mac I was at the beginning stages of my career and willing to do whatever it takes to grow the business, marketing, entrepreneurial, communication and other so-called soft skills needed to take my career to the next level. Mac was instrumental for this development and throughout the years we have collaborated in a couple of endeavours. He’s empathetic, but also knows how to deliver feedback in a way that clicks and his insights and experience have been invaluable for my personal and professional growth. I’m proud to call Mac a valued friend and mentor and my career wouldn’t be where it is without his help.

ExitDNA is a three legged stool with part 1 – Consulting that educates you on the processes and procedures of an acquisition; part 2 – Psychology by surrounding you with other entrepreneurs at different levels of success who have experienced similar challenges in their career and part 3 – Strategy that challenges you to think about your value proposition and how that can be leveraged with partners you likely have never considered prior.

My investment banker is an HBS graduate and thus EBITDA runs through his veins. It’s hard to sell a business on EBITDA if you don’t have much of it. Your program helped me find ‘hidden’ sources of value. I had my advisory team read your book and I referred to it often throughout the process. I believe this helped get them into a much more open mindset.  At the end of the day, the buyers were more interested in an established platform which they could quickly scale, rather than past performance which is something you preach. You and ExitDNA helped me maximize exit value… Thank you Mac!

Mac is a terrific entrepreneur, domain expert and even better teacher. I had the pleasure of interacting with him and learning from him on an Island in Croatia in June 2019 and I was blown away. As a businessman/investor myself, I meet several people in this space. I found Mac to be one of the few people, that has first hand experience in what he is talking about, which makes him and ExitDNA an invaluable resource when structuring your company for an exit.

The primary reason I have worked with Mac on a number of businesses is simple: he inspired me to. He is one of those rare truly original thinkers with the guts and know-how to put his ideas down compellingly on paper, sell those ideas to business partners, investors, and team members, and then transform those ideas into companies that generate revenue and disrupt markets. He sees the world differently and then can teach you to see it differently, too.

Hands down the most valuable educational experience I’ve ever had in business. Mac Lackey is the real deal, and the ExitDNA course has added intrinsic value to any decision I’ll make in business moving forward.

Mac created a powerful process for companies looking to exit in the next 5 years or 5 months. His massive experience, concise communication and systems may be the reason your company either gains or loses millions of dollars during an exit. Highly recommend Mac Lackey and ExitDNA for any business to get the exit they deserve.

I cannot say enough about Mac Lackey and ExitDNA. First and foremost, Mac is not only smart as a whip and a true expert in business and optimizing for exit, but more importantly he is kind, humble and beyond generous with his knowledge.  I originally hesitated joining Exit DNA because exiting wasn’t on our radar – I just wanted to learn from Mac because of his expertise.  Now I realize that it was the smartest decision I ever made because if you structure and build your business to sell it just means you’re running a much more efficient business, which equals a more profitable and less vulnerable business.  And when that time is right, we will be prepared for an exit.  Whether you’re looking to exit in 6 months or 5-10 years, I would strongly recommend ExitDNA.  One of the most beneficial aspect of ExitDNA, is the access to Mac.  He is so generous with his time and genuinely wants to help.  I cannot recommend this program enough!

As an entrepreneur, you must understand exits EVEN IF you never plan to do it!   Exit planning and strategy are the difference between satisfaction and heartbreak… and yet, it is the area most lacking in educational content.   ExitDNA fills the biggest void in entrepreneurial educational with time-tested content built from multiple successful exits.   It doesn't matter what stage of development your company is in…the sooner you can understand your ExitDNA, the better your returns will be!

I had the opportunity to work with one of Mac’s business partners on a brand that they had co-founded. Around that time, I was considering finding a mentor and saw Mac on LinkedIn talking about ExitDNA. I really had no intention or thought of exiting but he talked about scaling the business so you are ready to exit. That was interesting. I asked his partner and he said “No matter what it cost to be in a room with Mac, it is worth it!” I requested a call from Mac that day and easily found time on his calendar. On that hour long call, he went through what ExitDNA was about. He told me every business can be sold and focused on the importance of getting me out of the day to day. I have been working with Mac/ExitDNA for two years and cannot imagine ever leaving! The program and Mac have more than paid for itself. I can go on vacation, spend time with my family, empower my team while having scaled our business. When we do get acquired, it will be based on the story and opportunity the buyer has and not just numbers. I have learned an MBA level of knowledge! The one-on-one coaching and the connections I have made through ExitDNA are priceless. The cost of the program reflects that Mac is truly there to help entrepreneurs.

If the prospect of selling your company now or in the distant future is even remotely on your mind, I recommend you learn from Mac to be prepared when the time comes. He's successfully done it many times over!

If you are contemplating an “exit,” don't completely outsource the process. As a founder, no matter what amount of equity you sell, you get only one chance to do it – you can't afford to miss anything! Exiting is a journey and a learning experience. Mac Lackey is an incredible resource, coach and inspiration. He has provided me with a great deal of support throughout this process. Being a part of Exit DNA allowed me to access value creation strategies I didn't even know existed. The course has a ton of information, references and exercises to help shape the exit every founder dreams of. Exit DNA puts the seller in the driver's seat and in control of the sale process. No one knows your business better than you, so don't think a banker can do a better job than you!