With the biggest financial opportunity you will ever have (an exit), sadly most entrepreneurs fall short... you fail to maximize the outcome!
Most founders don't know how to exit...
If you EVER want to sell your company (in 9 months or in 9 years) you need to understand the unique strategies that get results. And sadly, these strategies are not often known or understood by founders and entrepreneurs. This leads to frustration, confusion and typically POOR outcomes.
How do I know? My first eight figure exit was amazing THEN I realized (too late) I left millions on the table… simply because I didn’t understand the process. My second eight figure exit was also amazing THEN I realized I structured it poorly and lost millions more.
Look, I’m one of the lucky ones. I’ve had six exits. I’ve learned each time and gotten better and smarter. For MOST entrepreneurs the opportunity to exit is THE opportunity. It is a life-changing opportunity and there may only be one shot. You simply cannot afford to fall short of maximum potential.
ExitDNA was designed to deliver 10-100x ROI via proprietary concepts and immediately actionable steps that lead to confidence, clarity and ultimately the ability to increase the value of your business.
ExitDNA content includes the proprietary frameworks I personally used which have helped create amazing results for me and my companies (including my six personal exits) as well as content from other top experts and advisors around the world.
I've helped hundreds of entrepreneurs... see what they have to say:
The journey he takes you on is methodical and very generous. I can’t believe he gives away this information. No one has given me this level of depth on how to truly sell your business.
Mac has a huge heart for entrepreneurs and founders. He over delivers in this program. It’s one of the best things I’ve ever done as a founder and I know that you will feel the same.“
Jessica Zweig
Founder and CEO of SimplyBe. Agency.
“Mac Lackey is an incredible resource, coach and inspiration. He has provided me with a great deal of support throughout this process. Being a part of ExitDNA allowed me to access value creation strategies I didn’t even know existed. The course has a ton of information, references and exercises to help shape the exit every founder dreams of. ExitDNA puts the seller in the driver’s seat and in control of the sale process. No one knows your business better than you, so don’t think a banker can do a better job than you!”
Laurie Aroch
Founder, Viva Day Spa, Austin Texas
I cannot say enough about Mac Lackey and ExitDNA. It was the smartest decision I ever made because if you structure and build your business to sell it just means you’re building a more profitable and less vulnerable business. And when the time is right, we will be prepared for an exit. Whether you’re looking to exit in 6 months or 5-10 years, I cannot recommend this program enough!
Tina A
“I have been working with Mac/ExitDNA for two years and cannot imagine ever leaving! The program and Mac have more than paid for itself. I can go on vacation, spend time with my family, empower my team while having scaled our business. When we do get acquired, it will be based on the story and opportunity the buyer has and not just numbers. I have learned an MBA level of knowledge! The one-on-one coaching and the connections I have made through ExitDNA are priceless. The cost of the program reflects that Mac is truly there to help entrepreneurs.”
Wendi Mathis Held
President True Hero
Patrick B
Maegan S
Co-Founder of oVertone Color
Chris Kresser
Founder, The Kresser Institute, NYT Best Selling Author, Health Expert
“The ExitDNA program is powerful, well organized, and accessible for busy entrepreneurs like you and me. Mac is an incredible mentor. He’s been on all sides of the exit equation, as a founder, a board member, an investor and an acquirer—so he knows this world backward and forward. I can’t recommend Mac and the ExitDNA program enough.“
Jared Nichols
Founder of Foresight Academychols
“It is designed to help you clearly communicate that value in a way that attracts the right buyers and partners , it also attracts a kind of opportunity to have an option to exit.“
Hi, I'm Mac Lackey.
An entrepreneur for over twenty five years, I have started, built and sold six companies and raised over $75 million dollars in capital. My experiences have not only had me featured on CNN, The Wall Street Journal, Fast Company, USAToday and The New York Times, but have given me unique insights and valuable first-hand experiences on how to start, scale, and sell companies successfully.
Note from Mac:
The biggest thing that being an entrepreneur and creating exits has done for me is give me true life. I have traveled the world (15+ countries over the past few years with my family), lived abroad, met my idols, had 50 yard line season tickets to my favorite team, and never missed a Donuts with Dad or a chance to carve a pumpkin with my kids.”