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Get Instant Access To the Optimize for Exit Private Mastermind Recording

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Learn How to Exit Your Business for Maximum Value: Exclusive Insights from a talk Mac delivered to private mastermind in Washington D.C.

Discover the strategies and insights that have helped hundreds of entrepreneurs optimize their businesses and achieve successful exits for premium valuations. This webinar recording grants you exclusive access to a private mastermind session led by Mac Lackey in Washington D.C., an event where industry leaders and ambitious entrepreneurs gathered to share, learn, and grow.

For the first time, we're opening the doors to this elite gathering, giving you a front-row seat to the knowledge and experience that attendees paid 
thousands of dollars to access. 

You'll learn firsthand from Mac as he dives into the key principles, tactics, and mindsets that allow entrepreneurs to create the OPTION to exit at a premium valuation.

Whether you're looking to scale your business, optimize your operations, or prepare for a life-changing exit, this webinar recording is packed with actionable insights that can transform your entrepreneurial journey. 

Don't miss this opportunity to learn from the best and accelerate your path to achieving the exit of your dreams.

This recording of a talk Mac delivered at a private mastermind is available for just $49 for a limited time. 

Discover the proven strategies to value your business accurately and position it for maximum exit value, surpassing standard financial evaluations.

Learn how to optimize your business to make it irresistible to buyers, enhancing its operational quality and attractiveness, regardless of your selling intentions.

Uncover the secrets to beating the odds and successfully selling your business in a competitive market.

Master the 4 critical shifts that most entrepreneurs overlook, which can dramatically alter your business trajectory and unlock the option to exit.

Find out how to identify and attract the best buyers for your business, ensuring a seamless and profitable sale.

Craft a compelling exit story that resonates with potential buyers and sets the stage for a successful transaction.

Implement the 8AM test to ensure your business is always in peak condition for a potential sale.

Gain insights from my personal experience of selling 6 companies, raising over $75 million in capital, and investing in over 50 companies, packed with secrets, wisdom, and invaluable lessons.

Learn the specific strategies Mac has used in his 6 exits personally including:

Here's what people

The comments below are just a sample of the many entrepreneurs worldwide who transformed their lives with ExitDNA.

”If you are contemplating an "exit," don't completely outsource the process. As a founder, no matter what amount of equity you sell, you get only one chance to do it - you can't afford to miss anything! Exiting is a journey and a learning experience. Mac Lackey is an incredible resource, coach and inspiration. He has provided me with a great deal of support throughout this process.”

-  Laurie Aroch
Viva Day Spa, Austin Texas

“I cannot say enough about Mac Lackey and ExitDNA. First and foremost, Mac is not only smart as a whip and a true expert in business and optimizing for exit, but more importantly he is kind, humble and beyond generous with his knowledge.  Whether you’re looking to exit in 6 months or 5-10 years, I would strongly recommend ExitDNA.  

- Tina Anderson, CEO/Co-Founder, Just Thrive
CEO/Co-Founder, Just Thrive

“Hands down the most valuable educational experience I’ve ever had in business. Mac Lackey is the real deal and the ExitDNA course has added intrinsic value into any decision I’ll make in business moving forward.” 

- Yoni Kozminski
Founder Escala and MultipliMi

“I really had no intention or thought of exiting but he talked about scaling the business so you are ready to exit. That was interesting. I have been working with Mac/ExitDNA for two years and cannot imagine ever leaving! The program and Mac have more than paid for itself. I can go on vacation, spend time with my family, empower my team while having scaled our business. When we do get acquired, it will be based on the story and opportunity the buyer has and not just numbers. I have learned an MBA level of knowledge! 

- Wendi Mathis Held
President True Hero


Mac Lackey is a successful American entrepreneur who has started, scaled and sold six companies, all of which resulted in seven or eight-figure exits. He and his companies have been featured in various prominent publications such as CNN, The Wall Street Journal, and The New York Times.

Mac has also served as a member of the Board of Directors for Lending Tree for over five years and is currently an angel investor in over 50 companies. Prior to his entrepreneurial journey, Mac was a collegiate All-American and played professional soccer.

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